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Startup Founders Need to Play the Category Game to Grow Big

Startup Founders Need to Play the Category Game to Grow Big

Tech startups and innovative businesses are out to create new industries, or at least put new twists on established industries. This creates a challenge for these entrepreneurs. Most are not prepared to answer the question, “What business are you in?” As...
The Thing is Never Just the Thing

The Thing is Never Just the Thing

The product your customers evaluate, purchase, use and talk about is not just the product you deliver to them. The actual product is critically important, but it’s not the “whole product” in the eyes of your customer. There’s more to the story, and it has to be...
Can Entrepreneurs Change the World and Still Have a Life?

Can Entrepreneurs Change the World and Still Have a Life?

Do entrepreneurs always have to make an either/or choice between running a startup that does big things or creating a manageable business that doesn’t take over the owner’s life? I am writing a book for entrepreneurs who are serious about growing their...
The Phoenix Startup Scene is Booming

The Phoenix Startup Scene is Booming

I have been part of the Phoenix startup and software scene for 20 years. I see ten times more activity in startups and fast-growth software companies in Phoenix than there was just five years ago. As an executive leader, I have helped two Phoenix software companies...
Startup Founders Need to Say No More Often

Startup Founders Need to Say No More Often

Creating a new venture and surviving the brutal startup phase often feels like a negotiation in which you need to say Yes to everyone just to survive. This is the fastest way to end up in startup purgatory – you get started but you get stuck on your way to scalable...