Greg Head’s Next Exciting Adventure

After almost five years, Friday, October 30, 2015 was my last day at Infusionsoft. It has been an honor to be part of several exciting phases of growth at Infusionsoft and to… Read More

The Target Market Trap

Ambitious entrepreneurs naturally aim to create large companies in large markets. They make their plans, build their newfangled products, assemble scrappy teams and then set out on their holy quests to be… Read More

CEO Selling Doesn’t Scale

What’s the biggest difference I see between a $1 million technology company and a $10 million technology company? You might think it’s something like the quality of their products or the size… Read More

Is Your Focus Narrow Enough?

You’ve been working hard to build your new product or launch your service. You’re excited because your first potential customers are still interested in buying from you, despite several delays. Now it’s… Read More

The Two Most Important Questions

Think about it: Who is your customer? What does this customer value? These are two of Peter Drucker’s “Five Most Important Questions” for your organization. I often find myself returning to Drucker’s… Read More

The Marketing Trap

Successful startup entrepreneurs almost always have impressive skills in two areas: product creation and sales. They find problems in the marketplace and create products or services that satisfy those needs with teams… Read More

Working with Informal Advisors and Mentors

Many entrepreneurs and CEOs ask me if they should create a formal Board of Advisors so they can get advice from experienced leaders or well-known figures in their industries. The most common… Read More